Mobile commerce startup Via rounds up $15 million in Series A funding

Mobile commerce is where it’s at, and rising investment in so-called conversational commerce startups underscores the opportunity. Via, a two-year-old, Bay Area-based startup, is among those riding the wave, having identified some trends that are becoming clearer by the month. First, more e-commerce sales will be on mobile phones this year than desktops (as much […]

Facebook’s entry into VR advertising isn’t going too well

Facebook’s efforts to bring advertising to the Oculus virtual reality platform it has spent billions of dollars building out doesn’t seem to be off to a great start. The company announced last week that they were planning to roll out their first in-game ads inside the title “Blaston” from the prolific VR game developer Resolution […]

TikTok will let creators add mini apps to videos

Image: TikTok

TikTok is announcing a new feature that will let users embed mini apps, called Jumps, into their videos. For example, if someone is making a cooking video, they could embed a link to the recipe app Whisk, w…