Blue Origin auctions New Shepard ride with Jeff Bezos for $28 million

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Amazon Chief Executive Officer Jeff Bezos Introduces The Blue Origin New Shepard System

Blue Origin’s month-long auction for a trip to the edge of space with its billionaire founder Jeff Bezos ended on Saturday with a closing price of $28 million. The flight aboard New Shepard, slated for July 20th, will mark the company’s first mission flying humans, in which the winning bidder will bask in a few minutes of microgravity with Bezos, his brother Mark, and one other passenger before returning back to land.

The identity of the winner will be kept secret for a few weeks — “we need to complete some final paperwork with them,” says Blue Origin’s astronaut sales director Ariane Cornell during the live broadcast. The auction took place in a Boston, Massachusetts facility owned by RR...

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