Senate bill would make it easier to cancel a subscription online after a free trial

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Illustration by Alex Castro / The Verge

A bipartisan group of lawmakers introduced a bill Wednesday that would make it easier for people to cancel online subscriptions after a free trial period has ended. Sens. Brian Schatz (D-HI), John Thune (R-SD), Raphael Warnock (D-GA), and John Kennedy (R-LA) say the Unsubscribe Act would require companies to be more transparent about their subscriptions.

“The subscription-based business model is exploding, and it’s largely because of the deceptive practices that some companies use to lure and trap in customers,” Schatz said in a statement. “When people sign up for a free trial, they shouldn’t have to jump through hoops just to cancel their subscription before being charged.”

The bill addresses what’s known as “negative option billing,”...

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