Twitter’s Fleets are getting Stories-like ads

Share This Post

Share on facebook
Share on linkedin
Share on twitter
Share on email
Twitter is adding ads to its disappearing Fleets beginning June 1st. | Twitter

Twitter said Tuesday it will start adding full-screen ads to Fleets, its disappearing tweets that sit in a row at the top of users’ mobile Twitter interface. Introduced last November, the Fleet format — a clone of Instagram and Snap’s Stories — has apparently been successful enough that Twitter now wants to try to make money from it.

“Fleet ads are full-screen billboards for advertisers,” Twitter senior product manager Justin Hoang and global product marketing manager Austin Evers wrote in a post announcing the ads. It’s partnering with a “handful” of advertisers in what it calls an “experiment,” making the Fleet ads visible to a limited group of US users on iOS and Android.

The ads support images and video in 9:16, and videos can be...

Continue reading…

More To Explore

Amazon’s Fire TV Cube can now do Zoom video calls

Image: Amazon

Amazon has announced that its second-gen Fire TV Cube is now able to participate in two-way Zoom video calls. The company rolled out support for videoconferencing between the Fire TV Cube and Alexa smart di…

Early-stage founders: Beat the clock & buy a $79 Founder pass to TC Disrupt 2021

If you’re an early-stage founder, you’d be wise to make TechCrunch Disrupt 2021 (September 21-23) your must-attend virtual destination. It’s the OG of tech startup conferences, draws more than 10,000 attendees from around the world and features some of the most gifted, visionary minds and makers across the entire tech spectrum. Cash-strapped founders in the […]

Ready to take the plunge into the online world?

drop us a line and keep in touch

× How can I help you?